Video Tips – The Vmation Blog

Did you know that on average, a consumer is seeing 600 messages from brands daily? That’s huge!To stand out among those brands, it is even more important to deliver a concise, engaging message to the right customer at the right time. Video can do this. Video has the...

Video is fast becoming one of the most effective elements to include in your marketing strategy that can be implemented across all your social media channels, website and newsletters. We are visual beings so it shouldn't come as a surprise that we engage, learn and...

So you’ve got an A-star team, but put them in front of a camera and they go from being a Wallace, to a Gromit. In the realm of corporate videos, this is not uncommon. Team members often have to step up to present in front of the camera, particularly if you are a CEO...

Video and email marketing go hand in hand. Which is why we've put together our top three tips for incorporating video into your email marketing plan. One. When it comes to email marketing, your database is your best friend. Not every video you create is going to be...

The customer journey has changed a lot in recent years. In both B2C and B2B markets, your audience is more proactive in seeking the information they want to inform their purchase decisions than ever before. Online video content has played a large role in this shift in...

Airline Cathay Pacific is making headlines around the world this week after an awkward mistake was made on one of their planes. A Boeing 777-367 was sighted in Hong Kong with the letter ‘F’ missing from their name after a flight from China. As funny (or “unny”) as...

We’ve all been there. It’s hour six into your binge session of Game of Thrones or cat compilation videos. “I’ll just watch one more episode” you tell yourself. Next minute, it’s time to go to work and pretend like you’re not half-asleep. It seems more and more of us...

This week, Facebook launched its Watch video streaming service in Australia. Initially rolled out in the US in August of last year, Facebook Watch is their video platform. While we know that the popularity for video content is forever on the rise, this is likely to be...

Adding website videos to your marketing strategy is a powerful move. Watch this short video to learn just how beneficial it can be to your website and your business. You probably know that the power of video is strong. Rhinoceros strong. Schwarzenegger strong. You...